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Market & Category Growth24 SEPT 2026·Akos Petri, MSc·4 min read

Schreiber Foods Puts $267 Million Back Into Process Cheese: The American Cheese Pool It Draws On Is Flat

Schreiber Foods is building a $267 million process cheese plant in Carthage, Missouri, 17 months after shelving a $211 million project on the same site. American type cheese output fell 3% in 2024 and ran near flat in 2026, while Italian cheese grew 4.2%.

Schreiber Foods Puts $267 Million Back Into Process Cheese: The American Cheese Pool It Draws On Is Flat

If this were my board paper, I would ask one thing before signing. Where does the cheese come from in 2028? Schreiber Foods has put $267 million into a new process cheese plant in Carthage, Missouri. The American cheese pool it draws on fell 3% in 2024 and is flat this year.

What Schreiber is building

The plant is new ground rather than a bolt-on. Schreiber announced it on 23 September. The $267 million site starts operations in 2028 and adds about 100 jobs. It goes up next to the firm's own distribution centre on Hazel Avenue. Schreiber has been in Carthage since 1950 and employs more than 1,300 people there. Jason Stephens, who runs the US business, said the firm still sees room in process cheese.

The project came back bigger

This site has a history. Schreiber announced a $211 million plant here in December 2024. That version carried 150 jobs and 168,000 square feet. The firm put the work on hold in April 2025. The plan is back 17 months later at $267 million, with a third fewer jobs. Carthage put the figure at $267.65 million when it approved the bonds.

That swap is the whole story in one line. Roughly $1.4 million of capital sat behind each new job in 2024. The 2026 plan carries about $2.7 million behind each one. Job counts are a poor guide to output, and the two designs may differ in scope. The firm told the city the new one carries more machines.

The pool it draws on

Process cheese starts as American type cheese. USDA had that pool at 5.58 billion pounds in 2024, down 3% on 2023. Total US cheese output rose that year, so the fall sits inside the American block alone. The 2026 prints say the same thing. American type ran at 3.4 billion pounds in the seven months to July, near flat.

The growth moved to another vat. Italian cheese output rose 4.2% in the seven months to July. Mozzarella alone reached 2.96 billion pounds, up 2.4%. Cheddar fell 0.1% over the period and dropped 1.7% in July. Total cheese grew 2.4% while the block used for slices went nowhere. Cream cheese, another Schreiber line, rose 9.5% in July.

Barrels above blocks again

The price signal points the same way. Barrel cheese is what slices and loaves are made from. Barrels closed at $1.4525 a pound in Chicago on 18 September. Blocks closed at $1.3500, so barrels held a 10 cent premium. Both grades gave up about five cents over that week. The tighter half of the US cheese market is the process cheese half.

Two plants land in 2028

Schreiber is not alone in this. Bongards' Creameries committed $135 million in August to its Minnesota process cheese plant. That project adds 180 million pounds a year from early 2028. Both plants arrive in the same year, into the one part of the cheese pool that has stopped growing. Bongards named four outlets for the volume: foodservice, retail, industrial ingredient and export.

What this means for the market

Market size is the wrong first question here. The US process cheese pool is flat, so new tonnes have to come off someone else's line. The likely donors are older plants and smaller slicers. Cost position decides that fight, and machines are how Schreiber has answered it. An entrant should check two things. First, whether the target buyer is retail or foodservice, because only retail carries label risk. Second, whether barrel supply near the site holds up once both plants run.

For anyone weighing process cheese capacity, the decision rests on whose tonnes the new lines take. The Global Cheese Database 2026 separates processed formats from natural cheese across 48 markets, in tonnes. It also splits ingredient use from what shoppers eat. A waitlist is open, with a free sample country chapter.

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Strategic Insights


📊 Analytics & Strategic Insight

The money went back into the one part of the US cheese pool that stopped growing

The decision most in this industry are avoiding:

👉 The falling job count is the number to read. Capital rose 27% and the job count fell by a third. This plant is built to a cost rather than to a demand forecast.

👉 Process cheese capacity is arriving into a flat block. American type output fell 3% in 2024 and ran near flat in 2026. Italian cheese took the growth instead.

👉 Barrels are dearer than blocks right now. Barrels closed at $1.4525 a pound on 18 September against $1.3500 for blocks. The slice trade is bidding up its own raw material.

Here's the full context:

December 2024: Schreiber announced a $211 million process cheese plant in Carthage, with 150 jobs.

April 2025: The firm put that project on indefinite hold, blaming changed business conditions.

August 2026: Bongards' Creameries committed $135 million for 180 million more pounds of process cheese.

September 2026: Carthage approved bonds for a revised project worth $267.65 million.

Most recent: Schreiber confirmed the plant on 23 September. Operations begin in 2028 with about 100 jobs.

What this means for cheese producers, traders and buyers:

The American block is where the squeeze lands. USDA had that pool at 5.58 billion pounds in 2024, down 3%. Two new process cheese plants draw on it from 2028.

Slice demand and cheddar demand are pulling apart. Cheddar output fell 0.1% in the seven months to July. Italian cheese rose 4.2% over the same months.

Machines are the cost answer on show here. Schreiber added $56 million of capital and dropped 50 planned jobs. Rivals running older lines will be measured against that.

What this means for market decisions:

1️⃣ A flat pool makes this a share plan rather than a growth plan. New tonnes have to come off someone else's line. Treat headline US cheese growth as a poor guide here.

2️⃣ The cost leaders in slices are being reset this cycle. Schreiber and Bongards both start up in 2028. Older process cheese lines will carry the adjustment.

3️⃣ An entrant should price barrel supply before capacity. Barrels already trade above blocks. Two new plants drawing on the same milk shed will test that.

The Zenith view:

Schreiber's return proves that process cheese still earns capital. It does not prove that the category is growing. What decides the investment case is whether the new tonnes find fresh buyers, or simply displace older American cheese lines.


The data behind this story

🧀 Global Cheese Database 2026
Production, imports, exports and consumption for 39 cheese types across 48 countries, in tonnes, with actuals to 2025 and forecasts to 2030. The 2026 edition is being built market by market. Waitlist members get the pre-launch price and a free sample country chapter.
→ Join the waitlist

Evaluating the US process cheese market? Zenith helps food and beverage companies assess market size, growth, competitors, pricing and route to market before they invest.
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