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Corporate Strategy & Portfolio06 AUG 2026·Akos Petri, MSc·4 min read

Suntory Beverage and Food H1 2026: Operating Profit Rose 3% and Fell 5.4% at the Same Time. The Oceania Segment It Created in January Grew 106%

Suntory Beverage and Food reported a 3.0% rise in first-half operating profit. Take the weak yen out and the same figure falls 5.4%, while the Oceania segment the company only carved out on 1 January grew profit 106.2% on a currency-neutral basis.

Suntory Beverage and Food H1 2026: Operating Profit Rose 3% and Fell 5.4% at the Same Time. The Oceania Segment It Created in January Grew 106%

Suntory Beverage and Food published two figures for the same first-half profit this morning. One was up 3.0%. The other was down 5.4%. Both are correct. The difference between them is the yen.

The Japanese drinks group reported revenue of ¥899.9bn for the six months to 30 June 2026, up 11.6% on last year. Operating income came in at ¥74.0bn, up 3.0%. Hold the exchange rate still and revenue growth halves to 5.4%. On the same currency-neutral basis, operating profit fell 5.4%. Net profit attributable to owners was ¥42.1bn, up 2.3% as reported and down 6.3% with the currency taken out.

This is the first half-year result under Josuke Kimura, who became president and chief executive after the March shareholders meeting, succeeding Makiko Ono. He joined the group in 1983 and previously ran the Japan business.

The exchange rate moved further than the business did

Look at the rates the company used to translate its overseas units. The dollar averaged ¥158.3 this half against ¥148.4 a year ago. The euro went from ¥162.3 to ¥184.6. The Australian dollar moved from ¥94.1 to ¥111.2. Every overseas sale now converts into more yen than the identical sale did last year. The exchange rate moved further than the business underneath it.

Costs went the other way. Gross margin fell from 38.1% of revenue to 37.0%. EBITDA grew 5.8% as reported and fell 1.9% currency-neutral. Unallocated head office costs rose from ¥11.2bn to ¥13.1bn. Raw materials and logistics still cost more than they did.

The segment that did not exist eight months ago

On 1 January the company broke its old Asia Pacific reporting unit into two: Asia, and Oceania. Six months later that looks like a disclosure with a purpose.

Oceania revenue was ¥60.0bn, up 69.7% as reported and up 49.0% currency-neutral. Segment profit was ¥5.2bn, up 156.2% as reported and up 106.2% currency-neutral. No other segment in the group grew profit in real terms at all.

Two things are driving it. Energy drinks are growing volume. And ready-to-drink alcohol went on sale in Australia in July 2025 and in New Zealand in January 2026. The fastest-growing part of this soft drinks group now has alcohol in it.

The scale shift is quick. Oceania was 4.4% of group revenue in the first half of last year. It is 6.7% now. On profit it went from 2.5% of the segment total to 6.0% in twelve months.

Europe is the same story in reverse

Europe is more than three times the size of Oceania. Revenue was ¥211.9bn, up 12.0% as reported. Currency-neutral, it fell 0.7%. Segment profit fell 6.6% as reported and 16.6% currency-neutral, hit by one-off plant restructuring costs and higher marketing spend. The bigger region went backwards on both lines once the currency came out.

The brand volumes explain it. Orangina in France fell 4%. Ribena in the UK and Ireland fell 4%. Lucozade added 2% after growing 16% the year before. Oasis rose 3% and Schweppes in France rose 5%. French consumption is still soft.

Asia and the Americas landed in the same place. Asia revenue rose 12.9% reported and 4.3% currency-neutral, with Pepsi and Aquafina volumes up in Vietnam and Pepsi up in Thailand, but segment profit fell 9.3% currency-neutral. Americas revenue rose 5.5% currency-neutral on price rises and new energy and carbonated launches, while segment profit fell 6.1% currency-neutral on higher manufacturing costs.

Japan is the quiet win

Japan revenue was ¥360.1bn, up 4.6%. Segment profit was ¥21.3bn, up 16.8%, the strongest profit growth of the established segments. Suntory grew volume 2% in a Japanese beverage market that shrank. Suntory Tennensui, Boss and Iyemon each added 2%. GREEN DA•KA•RA fell 5%. Total Japan volume reached 206.6 million cases.

The Japan profit bridge is the part worth reading twice. Higher volume added ¥3.8bn. Activity and product and channel mix added ¥9.3bn. Raw material and logistics costs took ¥10.2bn away. Mix covered the cost increase, and volume alone would not have.

What happens from here

Full-year guidance is unchanged: revenue of ¥1,826.0bn and operating income of ¥155.0bn. The dividend stays at ¥120 for the year. Operating cash flow improved sharply to ¥71.2bn from ¥42.0bn, while capital spending fell to ¥34.9bn from ¥42.1bn.

Two things sit under that guidance. The July 2026 Kumamoto earthquake damaged the Suntory Kyushu Kumamoto plant and other sites where the company outsources soft drink production, and the financial impact is still being assessed. And the yen can move back the other way just as fast.

For operators and investors the read is short. When a currency does the growing, the growth stops the moment the currency does. The real engines in this half were a small business in Australia and New Zealand and a mix shift in Japan. Everything else went backwards once the exchange rate was held still. Anyone benchmarking a Japanese, European or Australian drinks asset this year should rebuild the comparison at constant currency before making an offer.

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Strategic Insights


📊 Analytics & Strategic Insight

The currency line is where growth goes to hide

The decision most in this industry are avoiding:

👉 Most boards run on one growth number. Reported growth and currency-neutral growth can point in opposite directions in the same half. Choosing one and ignoring the other is a decision. Very few teams write down which one they steer by.

👉 A change in reporting segments is a strategy signal. Companies split a unit out when they want it seen. This group split Oceania out on 1 January. Six months later it is the only unit growing profit in real terms. The signal came first.

👉 Small units get starved because they look small. Oceania was under 5% of sales a year ago. Buried inside a bigger region, it kept getting a small share of money and attention. Size today is a poor guide to where to spend tomorrow.

Here's the full context:

2024: Suntory Beverage and Food starts a medium-term plan built on four themes: brand strategy, business structural transformation, diversity, and sustainability.

July 2025: the group launches ready-to-drink alcoholic drinks in Australia, a first for a soft drinks business built on water, coffee and tea.

January 2026: the reporting structure changes. Asia Pacific splits into Asia and Oceania. The same month, the alcoholic range launches in New Zealand.

March 2026: Josuke Kimura becomes president and chief executive, succeeding Makiko Ono, who moves to the parent company.

Most recent: the first-half print lands on 6 August. Revenue up 11.6% reported and 5.4% currency-neutral. Operating profit up 3.0% reported and down 5.4% currency-neutral. Oceania profit up 106.2% currency-neutral. Full-year guidance held.

What this means for food and beverage operators and investors:

Show both growth numbers on one page. Reported growth pays the bills. Currency-neutral growth tells you if the business works. A board pack that carries only one of them is hiding half the answer.

Read segment changes before the results land. A new reporting unit tells you where a competitor thinks its future is. That note arrives months before the numbers do. Almost nobody reads it.

Input costs have not gone back to normal. Gross margin fell more than a point while sales rose. Raw materials and logistics are still climbing. Price and mix are carrying the load, and volume is not.

3 moves you can make this week:

1️⃣ Rebuild two years of growth at constant currency. Ask finance for every region with the exchange rate held still. If the ranking of your regions changes, your investment plan is pointed at the wrong one.

2️⃣ Find every unit under 8% of sales growing faster than 20%. Then check what share of marketing money and capital each one actually receives. Close the biggest gap this quarter.

3️⃣ Pull the segment notes of your three closest competitors. Look for units split out or merged in the last two years. That is where their strategy is written down, in plain sight and for free.


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